Privacy Policy
Last Updated: May 11, 2026
Apex Optimizations LLC, operating through ApexOptimizations.com and related services, including Apex LeadRescue, respects your privacy. This Privacy Policy explains how we collect, use, store, and share information when you visit our website, submit a form, book a demo, communicate with us, or use our services.
1. Information We Collect
We may collect the following information:
Name
Email address
Phone number
Business name
Business website
Information submitted through website forms
Demo booking information
Messages, call notes, SMS responses, and email communications
Technical information such as IP address, browser type, device information, website usage data, cookies, and analytics data
We do not intentionally collect Social Security numbers, payment card information through our public website forms, health information, or other sensitive personal information.
2. How We Use Information
We use collected information to:
Respond to inquiries
Schedule demo calls
Provide information about our services
Follow up by phone, email, or text message
Operate, maintain, and improve our website
Manage customer relationships
Provide lead recovery, automation, booking, CRM, follow-up, and related services
Send service-related communications
Send marketing communications when permitted by law and consent
Maintain records for legal, security, and business purposes
3. Phone, Email, and SMS Communications
By submitting your phone number or contact information, you authorize Apex Optimizations LLC to contact you regarding your inquiry, demo request, or services.
If you separately consent to receive SMS messages, message frequency may vary. Message and data rates may apply. You may opt out of SMS messages at any time by replying STOP. You may request help by replying HELP.
Consent to receive marketing messages is not required to purchase services.
4. Use of Automation and AI Tools
We may use automation, CRM tools, AI-assisted systems, scheduling tools, call handling systems, and messaging platforms to respond to inquiries, route leads, qualify requests, schedule appointments, and provide our services.
These tools may process information you provide to us, such as your name, contact details, business information, appointment information, and communication history.
5. How We Share Information
We do not sell your personal information.
We may share information with trusted service providers that help us operate our website and services, including:
Website hosting providers
CRM and automation platforms
Booking and calendar tools
Email and SMS communication providers
Analytics providers
Payment processors, if applicable
Legal, accounting, or compliance professionals
Government authorities if required by law
These providers are only given access to information needed to perform services for us.
SMS Consent and Mobile Information
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. SMS opt-in data and consent will not be shared with any third parties, except with service providers that help us deliver text messages and operate our communication services.
6. Cookies and Analytics
Our website may use cookies, pixels, analytics tools, and similar technologies to understand website traffic, improve user experience, and evaluate marketing performance.
You may be able to control cookies through your browser settings.
7. Data Retention
We retain personal information only as long as reasonably necessary for the purposes described in this Privacy Policy, including business records, customer relationship management, legal compliance, dispute resolution, and security.
8. Data Security
We use reasonable administrative, technical, and organizational measures to protect personal information. However, no website, internet transmission, email, SMS system, or electronic storage method is completely secure.
9. Your Privacy Choices
You may contact us to request that we:
Confirm whether we have information about you
Update or correct your information
Delete your information, where legally and practically possible
Stop sending marketing communications
Stop sending SMS messages
To opt out of text messages, reply STOP.
10. Children’s Privacy
Our website and services are intended for businesses and adults. We do not knowingly collect personal information from children under 13.
11. Third-Party Links
Our website may link to third-party websites, tools, booking pages, or platforms. We are not responsible for the privacy practices of those third parties.
12. Changes to This Policy
We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised “Last Updated” date.
13. Contact Us
Apex Optimizations LLC
Website: https://www.apexoptimizations.com
Email: info@apexoptimizations.com